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10 Reasons why YOU need A Website:
Posted Wed, Jan 27, 2010 07:01:35 PM by stonebreakers modified by stonebreakers

1.   Without a strong website, you leave your business to your competition

If you leave your website's look and feel strictly to the designers, be prepared to get a beautiful, artistic site that does everything but make you money.

Why? Because they know website design, but they do not know your business. You need to have a website that looks professional, but a website that's open and ready for business!

#1 - Keep your important information above the fold

64.9% of people don't scroll.

Remember that your phone number, physical address, "Buy Now" button all have a greater chance of being clicked on if you don't require people to scroll down to click on them. Make sure all of your important information is eye level and consistent on every page throughout your site.

Opening up new browser windows is like a vacuum cleaner sales person who starts a visit by emptying an ash tray on the customer's carpet. Don't pollute my screen with any more windows, thanks (particularly since current operating systems have miserable window management). If I want a new window, I will open it myself!

Color Pollution

Remember when your mom thought anything you brought home from art class was the most beautiful masterpiece in the world? Well, no offense, but I'm willing to bet it fell into the category of color pollution. Color pollution is simply more than three primary colors on a page. Any more than three and your brain slowly begins to turn to mush. This is crucial when it comes to your website because you want your user's attention to stay focused on the content, not that odd shade of mauve.

2.   Websites show credibility.  Opens your business to a broader market

3.   Because there's not enough room on a business card

4.   Makes your business available 24 hours a day 7 days a week

5.   Offers information and answers questions

6.   Makes it easy for people to locate your phone number without having to dig out a phone book

7.   Your online portfolio pictures speak a thousand words

8.   To enhance your customer service

9.   Boost your image.  A well-designed Web site is a great way of instilling confidence and looking bigger than you are!

10. Gives You a Base for Your Marketing Efforts